Web 3.0 HTML5 video/audio and CSS3

"How One Miami Web Design Firm Positions for iPad and Web 3.0 Transitions"

With its recent introduction the iPad was heralded as a W3C standards-based device, encouraging if not requiring compliance with HTML5 in general and support for HTML5 video and audio in particular while dropping Adobe Flash altogether. It is as if a line were drawn in the sand with Apple on one side, Adobe on the other, and website owners and developers expected to ally with one or the other. But choosing the one means alienating advocates of the other, and we didn't see that as good business for anyone except maybe Apple. We decided instead to support both-HTML5 video/audio as well as Flash-and we developed the VA4Most.js™ freeware Javascript utility to accomplish that.

Online marketing websites http://WebReDesignMiami.com andhttp://PervasivePersuasion.com before it attest to the fact that our Miami web designboutique has for years promoted the benefits of W3C standards compliance and practiced what we preached. So naturally, we were pleased that by making clean HTML5 and CSS3 a key component of being “iPad Ready", Apple was forcing the issue. But practically, we do not expect our web design clients and their user base to abandon proprietary plugins like Flash or FLV media overnight. So our approach with VA4Most is to support Flash for what's now, support HTML5 video and audio for what's next, and facilitate the transition from one to the other.

As we explain at VA4Most.WebReDesignMiami.com, our freeware may not be the first open/proprietary HTML5/Flash video/audio media embedding alternative. It is, however, the first of its kind to pass all seven tests of “Web 3.0 Readiness". This means, among other things, that web pages serving up video or audio can leverage VA4Most to qualify as “iPad Ready" today with no changes needed when browsers like Internet Explorer 9 add native HTML5 video and audio functionality tomorrow.